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So far base3admin has created 41 blog entries.

Unique Experiences – Commercial Architecture.

In each of the projects that we face from Base3, we have the fundamental premise of highlighting. We believe that it is the difference that makes us unique, and this is what we seek to generate in the brands with which we work. For this, we use commercial architecture, a concept that is far from [...]

October 30th, 2018|English Blog|

New Facade of base3 Barcelona.

Did you know that the facade of your business can be so shocking? And if we tell you that we have also used a material of great resistance, which supports the wear and tear of time and adapts to the surface texture in which Does it apply? Incredible, right? We have changed the look of [...]

October 17th, 2018|English Blog|

Sublimation | A technological wonder

Digital printing is increasingly present in everything that surrounds us. Until today we have been able to enjoy this technology at home with a mere impression of a document, in the doctor's office looking through all those information brochures, in the streets with all those overlapping posters, in the bus shelters and so on. Advertising [...]

August 29th, 2018|English Blog|

Marketing – Differences between ATL and BTL advertising.

Nowadays, advertising saturation has reached such an extreme that consumers have acquired a kind of immunity or rejection of messages. These no longer reach their destination, or at least not with the impact that brands expected ... But as they say 'hope is the last thing that is lost', and the reactivation of advertising communication [...]

July 24th, 2018|English Blog|

Transparent rear projection vinyl – A world in motion.

We live in a society of constant changes, novelties soon seem old and breakthroughs advance at gigantic steps. What was recently considered new, becomes obsolete in a matter of days, meaning that the pace of renewal is very fast in any sector. Until very recently, in advertising, still images ruled over everything: large billboards, shop [...]

July 20th, 2018|English Blog|

Interview with Carla Bonini, CEO of Base3 Spain

Carla Bonini, CEO of Base3 Spain, tells us how Base3 has experienced an international expansion since its beginnings in Argentina. She brings us up to date on the latest trends in the large-format digital printing sector. Since arriving in Barcelona in 2002, Base3 has continued to grow in Spain and just a few days ago [...]

June 22nd, 2018|English Blog|

Your brand in view of all …

Who did not analyze their competition at some time? In order to understand their progress and elucidate effective and far-reaching measures, possible to implement our own business. While there are many factors that influence the impact of a brand, advertising is an unavoidable aspect, whatever the service or product that is offered. That is why [...]

June 22nd, 2018|English Blog|

Avery Dennison and Base3 plot FlyBondi offices

The referential brand in autoadhesius materials will consolidate the seva aliança with the new low cost company from Argentina, showing the potential, functionality and versatility of the products in the decoration of the sevèves offices. Base3 will participate in the printing and collocation of fish. Avery Dennison volvo trencar amb the traditionality of the seves [...]

May 21st, 2018|English Blog|

Printing systems: From the manual copy to the Rip Caldera

Have you ever wondered how we got from the old SERIGRAFIA printing system to process images with a RIP like EL CALDERA with hundreds of functions for the DIGITAL PRINTING system? From the beginning of the writing it was necessary to make copies only that at that time there were copyists who dedicated their lives [...]

May 11th, 2018|English Blog|

Base3 incorporated the Caldera software

In Base3 we incorporated the software for ripping Caldera, which managed to unify our printing system achieving an optimization in the consumption of inks. This allows a high quality print that maintains the visual precision of the original colors and also helps the same job remains the same even if printed at different time periods. [...]

May 11th, 2018|English Blog|