LUSTIG STUDIO | Retail

Transformation and Magic at Barça Stores: A Unique Experience of Football and Music with Coldplay

A few weeks ago, the spirit of Barça and the magic of Coldplay came together to create an unprecedented experience at the main Barça Stores. In collaboration with Lustig Studio, Base3 designed and executed a series of graphic elements that turned these spaces into a unique intersection of football and music.

At the main Barça stores (Canaletas, Madrid Arenal, La Roca, Madrid Airport, and Camp Nou), every corner was decorated with vinyl decals in the shop windows, circular displays, table vinyls, and special installations to create an engaging atmosphere. Lightboxes in the shape of moons, the star elements of this collaboration, illuminated the team’s jerseys and every store detail, evoking the energy of a live Coldplay concert and letting fans feel the pulse of both passions: sports and music.

This synergy between Barça and Coldplay allowed us at Base3 to bring a creative concept to life, inviting fans to experience something truly unique. Every element was crafted to reflect the essence of both brands, merging Barça’s iconic colors with the mystical and immersive atmosphere of a live concert.

If you’re looking for a memorable, impactful brand experience, Base3 is here to make it happen. We’re passionate about bringing your ideas to life, delivering innovation and creativity to every project.